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The Rucks family of Milking-R Dairy in southern Florida is finding new ways to connect with consumers, tell their story and locally market their dairy products with the help of social media.
Joining us on this episode of the Progressive Cattle podcast is Ranch House Designs’ founder Rachel Cutrer. She shares social media tips, how much you should include in your marketing budget and ways she has seen seedstock producers adjust during the pandemic.
And, did Paul really say he takes oxytetracycline (OTC)? Yes, yes he did.
“Riding for the brand” is a time-honored code used for more than 100 years by cowboys and ranchers as a symbol of the values and principles each ranch lived by.
While U.S. per-capita consumption of dairy products hit a 60-year high in 2019, maintaining and building on that growth will depend on the industry’s ability to implement and communicate efforts geared toward “sustainability,” according to Tom Gallagher, chief executive officer of Dairy Management Inc. (DMI).
I’ve been a pretty open book regarding my struggles with anxiety and depression over the years, especially regarding how they intertwine with my vocation as a dairy farmer. As the conversation surrounding mental health and suicide awareness in our industry continues to add voices and gain traction, I’m filled with pride and awe at the brave individuals coming forward to speak their truths.
I remember the first time I heard about Facebook. A girl in my college class told me it was “kind of neat” and I should check it out. She described it to me this way: You create an online profile that says you like all sorts of eclectic bands and try to put up pictures that only make you look good.
Hello readers! I’m Emily Shaw, and I’m a Pennsylvania dairy girl who now resides in the sunny state of Florida. I am currently an online personal trainer through my business Dairy Girl Fitness.
Eric Weaver of Lancaster, Pennsylvania, advocates for agriculture and the dairy industry online but not through the typical forms of social media like Facebook and Instagram. Rather, Eric – also known by his followers as “The 10th Generation Dairyman” – looked to YouTube in 2018 to share his farm’s story.
