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The research and consumer marketing teams at Dairy Management Inc. have distinctly different areas of expertise, yet their work must come together to grow trust and sales of dairy.
You know how farm life goes. The work never seems to cease, and the thought of finding a spare moment for much of anything else can seem like a distant hope.
There are many social media outlets that offer credible, science-backed reasons for why people should consume dairy. On the flip side, social media has its share of opinions to the contrary.
As a dairy farmer, I believe we all need to look out for one another. As an industry leader, I know it’s my job to represent the best interests of all dairy farm families.
If an activist group contacted a major retailer or restaurant chain demanding a sourcing change for dairy, who would those companies turn to for an industry perspective?
Dairy Management Inc. (DMI) has always had the responsibility of bringing the long-term needs of the consumer into a near-term focus to benefit U.S. dairy. We have a 25-year history of doing this:
As a dietitian, the concept of consuming a balanced diet for better health is at my core. We understand different food groups provide unique nutrients, tastes and textures, and that there is plenty of room on the plate for dairy and other nutritious food groups.
National Dairy Council (NDC), along with its state and regional checkoff counterparts, hosted a series of dinners that brought together a very diverse and important group of people from across the food system.
