In the news affecting a dairy producer's bottom line the third full week of October 2025: Class I base milk price tumbles in November to $16.75, the USDA plans to resume FSA operations amid government shutdown, the GDT index is down 1.4%, and Secretary Rollins announces plan for American ranchers and consumers.

For decades, dairy farmers have believed in the value of whole milk, and thanks to your checkoff investment, National Dairy Council (NDC) is leading the science to prove it.

Health and wellness is no longer just a trend – it is a $450 billion priority shaping how Americans eat, live and shop. From parents checking labels to fitness enthusiasts looking for performance support, more people are turning to food-first approaches to meet their wellness goals.

In dairy-related news at the end of August 2025: a CoBank report shows dairy heifer inventories to shrink further before rebounding in 2027, checkoff launches an innovation contest for students, World Dairy Expo announces new trade show booth awards, and Dairy MAX names a new CEO.

Let’s be honest – when you hear the word “matrix,” your mind probably jumps to Hollywood blockbusters, not the milk tank in your barn. But believe it or not, there is a matrix in your milk, and it just may help shape the future of dairy.