Grit and resilience describe Shawn and Molly Brown, a mother-daughter duo raising Scottish Highland beef cattle at Forage Girls Farm in Wisconsin. While running a cattle ranch has its challenges, the Browns share the rewards ranch life has to offer.

The Coombe Family of Thunder View Farms is passionate about preserving the land while creating a sustainable and profitable beef business.

The usage of technology has also been utilized in the beef industry, such as with RFID tags, genomic testing and robotics. The newest technology to enter the ring is artificial intelligence (AI), which is continuing to develop for the use of facial recognition in cattle, which is being implemented, and which can contribute to a national disease animal traceability program with a developing app called CattleTracs.

Have you ever considered adding a forage calculator to your toolbox? Integrating this method of measuring forage carrying capacity and stocking rate can help with the improvement of production management practices on pastures and rangelands.

When running cattle through chutes and corrals for vaccination and loadouts, it is important to make sure facilities and systems are working properly to avoid injury and unnecessary stress for the cattle and their handlers.

Grass-fed beef is a growing niche market in the U.S. Consumers are also showing an increased interest in learning where their food comes from. Combining this niche market with direct marketing creates a great opportunity for beef producers.

When it comes to better pasture maintenance and increasing the overall richness of the soil, have you considered the idea of integrating multispecies livestock into your grazing program?