The link between farming and professional sports isn’t always thought to be a linear relationship. The exception may be in Canada, where many hockey players grew up on the family farm and used some of that upbringing to define their careers. 

Speaking to a different kind of leadership, the event’s second presenter, Mohit Rajhans – a media and digital marketing consultant – offered his thoughts on the potential for those working in agriculture to become experts in artificial intelligence (AI) in the agri-food context. His session spurred numerous questions from the audience, notably: “How can AI improve communication with foreign workers?”

Can you feel the excitement of the dairy industry as we enter spring 2024? I can! I remember as a child when we got to the month of April, we could hardly contain our excitement, as it meant that it was time to get back to our friends in the cow business through sales, shows and social events.