In Olds, Alberta, not far outside Calgary, Harvie Ranching stands as a testament to the lasting tradition of family farming. For over four decades, members of the Harvie family have dedicated themselves to the production of top-quality cattle.

Tyrell visits with Mark Thallman from the USDA's Meat Animal Research Center about the merits and drawbacks of implementing terminal crossbreeding systems. Then, the Noble Research Institute's Josh Gaskamp joins Carrie to chat about how educational opportunities for producers to better their land for long-term profitability. Finally, join the gang as they discuss the joys of county fair season, weigh in on what tattoo Paul should get (and where), and debate the viewing value of various Olympic sports.

Efficient. Sustainable. Profitable. Productive. Economical. They feel like buzzwords, yet they’ve maintained their lofty position in the cattle industry zeitgeist for long enough now that it’s impossible to shy away from the inevitability – and even merit – of defining and reaching for such ideals.

In anticipation of the cattle industry’s inevitable rebuilding of the national cow herd, AngusLink, the American Angus Association’s USDA process-verified program, has introduced a new tool for objectively describing the genetic potential of replacement females. 

Fink Beef Genetics owns about 200 head of mother cows. Each of those, presumably, raises about one calf per year. Yet, somehow, in 2023, the Finks managed to sell more than 600 bulls carrying their herd’s genetics to customers across the country.

Rumen health is the cornerstone of a successful cow-calf operation, impacting calf health, maternal performance, feed utilization and, ultimately, economic profitability.

When selecting a bull, you want a bull who will add value to your operation, but the bull and his progeny must also be able to survive and thrive in the environment within your fences. So how do you choose the right bull?

Genomics has become one of the most powerful tools in the cattle industry over the last decade, but the technology is often misunderstood. The goal here is to help dispel some myths and confusion around the use of genomics.

Historically, the relative value of traits to the commercial cow-calf sector has been stated as the “10-to-2-to-1 rule of thumb,” where fertility traits are 10 times more important than carcass traits and five times more important than growth traits.