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Articles Tagged with ''promotion''

Appalachian: Similar concerns, diverse answers

Like Southeast and Florida FMMOs, the Appalachian FMMO is heavily dependent on the Class I fluid milk market.
March 1, 2023
Dave Natzke

Milk producers and handlers supplying the Appalachian Federal Milk Marketing Order (FMMO) cover five states: Kentucky, North Carolina, South Carolina, Tennessee and Virginia. Like their neighbors to the south, they share similar concerns and diverse outlooks.


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Grassroots ‘97 Milk’ campaign expands in Northeast

Northeastern U.S. dairy industry enthusiasts are hard at work promoting whole milk and getting its benefits back in schools.
January 27, 2023
Ashley Hagenow

New York dairy industry members are expanding the mission of “97 Milk,” sharing milk education with consumers and promoting the passion dairy farmers have for their craft.


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Weekly Digest: Two more dairy projects receive ‘climate-smart’ funding

December 14, 2022
Dave Natzke
Digest highlights
  • Two more dairy projects receive ‘climate-smart’ funding
  • 13 named to National Dairy Board
  • Thompson elected House Ag Committee chair
  • Canada’s AAFC announces CUSMA dairy compensation
  • Other news, briefly

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Dairy Farmers of Tomorrow

Dairy Farmers of Canada: Two new DFC campaigns turning heads

July 30, 2021
In June, Dairy Farmers of Canada (DFC) launched two dynamic new marketing campaigns. The first, Dairy Farmers of Tomorrow, highlights the next generation of Canadian dairy farmers and their work towards our shared future.
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School milk: Flavor, finances and innovation are key drivers

July 27, 2021
Dave Natzke
Flavor and finances are key factors driving school milk consumption. Innovatively addressing those issues are critical to both the nutritional health of students and the financial strength of school feeding program budgets, according to participants in a recent Your Dairy Checkoff podcast.
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‘Adopt a Cow’ program achieves immense growth, impacting more than 1.6 million students this school year

June 16, 2021
As the school year comes to a close, Discover Dairy’s “Adopt a Cow” program has impacted more than 1.6 million students worldwide. With more than 71,000 classrooms that participated, the program offered an exciting learning experience and inside look at dairy farming to elementary students, home school families, scout troops, nursing homes, library groups and many other organizations.
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HERd Management: How I addressed inaccuracy in my son’s meat production school curriculum

March 31, 2021
Christina Winch
Thirteen and a half years. I made it 13 and a half years without questioning the curriculum in our school district. Then my oldest son took an AP environmental science (APES) class this year as a senior.
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Wisconsin group hosts annual ‘Milk and Cookies with Santa’

November 27, 2019
Rachel Kurth
Each December, families make their way to the mall or town hall to visit Santa Claus. Wisconsin dairy producer and advocate Kelly Oudenhoven thought up a new way for kids to see Santa during the holidays.
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1115PC

Protein makes a comeback in dietary circles

October 23, 2015
Walt Barnhart
Eat a different kind of fat and fewer carbohydrates. Or is it the other way around? Over the last 40 years, consumers have been led one way or the other, which begs the question: Where’s the protein?
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Time to open the barn doors

May 1, 2012
Karen Lee

The sun is shining, the birds are chirping and the world is green again. Springtime is the perfect time to throw those barn doors open – but not just to make milking more pleasant. While attending a presentation analyzing society’s changing perception of agriculture, I heard a producer ask, “What are ways to engage the public?”


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