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Articles Tagged with ''dairy promotion''

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If not for the checkoff, who would lead priorities?

January 4, 2024
Barbara O'Brien

The checkoff provides research-based solutions and expertise, thanks to a staff of highly talented and dedicated professionals who work every day to deliver results and represent the best interests of farmers and importers.


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Progressive Dairy Podcast

[Podcast] Hailey Pipher: @shelikesmilk and advocating for dairy

January 2, 2024

A dairy kid turned corporate professional turned food blogger, Hailey Pipher spends her time advocating for the dairy industry through various social media channels. Join host Matti McBride and Pipher on this episode of the Progressive Dairy Podcast as they discuss all things cows, dairy advocacy, social media and more.


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Hailey Pipher: ‘She likes milk’ and advocating for the dairy industry

As a food blogger with roots in the dairy industry, Hailey Pipher has created a business sharing her love for dairy.
December 18, 2023
Matti McBride

Hailey Pipher’s Instagram bio reads, “Food lover, milk drinker, sort of a recipe follower.” If you’re still curious about Pipher’s dietary tendencies, her Instagram handle is @shelikesmilk, and her account is a living testament to the statement.


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Shining bright in Sunnyside: J&K Dairy partakes in lighted farm implement parade

Every year during the first week in December, J&K Dairy drives a spectacularly decorated swather in one of the most unique lighted parades in the Northwest.
November 24, 2023
Audrey Schmitz

The Sunnyside Lighted Farm Implement Parade features dozens of tractors, combines and antique farm equipment – each uniquely decorated with thousands of twinkling Christmas lights.


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Dairy Farmers of Canada: Demonstrating the value of dairy, DFC defends and promotes the hard work of Canadian dairy farmers

November 7, 2023

Dairy Farmers of Canada (DFC) is proud to be the national, united voice of Canadian dairy farmers. We strive to defend and promote the hard work that goes into creating some of the best milk in the world, and we are pleased to celebrate these shared wins with you this fall.


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3 Open Minutes with John Talbot

October 6, 2023
Michelle Stangler

Progressive Dairy Editorial Intern Michelle Stangler spoke with California Milk Advisory Board CEO John Talbot on how the organization is focused on winning new milk consumers with innovation. 


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MilkPEP’s campaign focuses on female runners

Three sponsored #TeamMilk marathons support every step of the way for women while sharing the message of “You’re gonna need milk for that.”
September 15, 2023
Michelle Stangler

“When only 7% of the United States $30 billion spent globally on sponsorships is directed toward sportswomen, we need change,” Milk Processor Education Program (MilkPEP) CEO Yin Woon Rani says.


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Little league field success on and off the farm

Two passions for the Krebs family are dairy farming and little league baseball.
September 7, 2023
Michelle Stangler

After winning three state high school baseball championships between their two sons, the Krebs family’s little league field, built when the boys were younger, continues to thrive on the family dairy farm. 


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New school year brings significant improvements to longtime checkoff program

After 13 years of Fuel Up to Play 60, a bolstered Fuel Up platform will better address changing perspectives of dairy as a nutritious food option for youth.
September 6, 2023
Jenn Coyne

As a new school year gets underway, one of the industry’s most impactful checkoff programs is launching an improved platform to better meet the nutritional and educational needs of the country’s next generation.


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Smoothie program expands following successful pilot

August 29, 2023

The results of a checkoff-initiated smoothie program pilot showed increased consumption of milk and yogurt and will be offered to more schools this fall.


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