The dairy checkoff has launched a new website,, to help tell dairy’s story among consumers and thought leaders. The site reinforces the U.S. dairy industry’s important role in a safe, affordable and abundant food supply by focusing on:

  • Healthy People – America’s dairy producers believe in ensuring a better future for the next generation through the consumption of healthy, nutritious and great-tasting dairy products.
  • Healthy Communities – The U.S. dairy industry is a vital part of the nation’s food system and contributes thousands of jobs, income and vitality to communities across the country.
  • Healthy Planet – Dairy farm families, along with others in the industry, are committed to environmental stewardship and reducing the industry’s environmental impact. also features personal accounts of dairy producers and their challenges and solutions in dealing with the worst U.S. drought in the last 50 years. PD


—From Dairy Checkoff Update