Rock River Laboratory announces the hiring of Mark Case as animal nutrition client support specialist. In his new position, Case will utilize his deep animal nutrition experience and on-farm expertise to guide consultants and their client farms in the strategic use of Rock River Laboratory’s extensive services and tools.

“Mark’s tenure in dairy nutrition and his attention to the relationships he cultivates speaks for itself,” shares Zachery Meyer, Rock River Laboratory CEO. “Whether sharing his knowledge and expertise with colleagues or customers, he fully understands the scope of farm and nutrition challenges and how to expertly approach troubleshooting for success.”

Case grew up on a dairy farm near Hastings, Michigan, and earned a Bachelor of Science degree in animal science from Michigan State University. In addition to an almost 30-year career as a dairy nutritionist, Case’s vast experience includes sales and customer technical support within a nutrition ingredient company, utilizing on-farm data to guide management decisions, onboarding and mentoring dairy nutritionists, dealer network guidance and forage benchmarking.

—From a Rock River Laboratory news release