Jensen was presented the honor on Friday, Jan. 15, during the rodeo. This award is jointly sponsored by the National Western and the Green Family Foundation, who has been continuously recognizing livestock industry leaders since 1946; among the first awarded was Warren Monfort.

On the wall of the main office at Lucky 7 headquarters hangs a plaque that reads: “Our goal is to have the most profitable customers in the livestock industry.” Jensen has taken great strides in achieving this goal, and certainly his accomplishments prove that.

To protect their high elevation breeders, he was the first to create minimum standards in PAP testing, which set a benchmark of 90 percent of the bulls tested at 7,200 feet having a PAP score of 44mmHg or below. He was the first Angus-only seedstock producer to purchase and implement the GrowSafe Feed Efficiency Test System, leading the way to profitability through feed efficient genetics.

He was the first and only Angus seedstock producer to offer a four-year guarantee on bulls. His leadership in profitability has propelled the family ranch to grow from a 350-cow operation 21 years ago to a 2,300-cow operation today. Jensen’s commitment to the livestock industry is honored by this award. When asked for a comment, Jensen simply said, “We have a great team at Lucky 7 Angus, and I am honored to have been chosen to receive such a prestigious award.”  end mark


PHOTO: Jim Jensen, a fourth-generation Wyoming cattleman and owner of Lucky 7 Angus, was named U.S. Industry Livestock Leader of the Year during this year’s National Western Stock Show. Here he is driving cattle. Photo provided by Jim Eathorne.