Marketing
Cooperator herds: A way for cattlemen to collaborate
A concept combining a team of cattlemen with all with their own strengths coming together to produce and market the best cattle they can in volume.
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3 marketing decisions to increase profitability this fall
Tight margins point the spotlight on a variety of important marketing considerations, including adding value to cattle, market timing and risk management.
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How to top the sale: Blending marketing and risk management strategies
Selling on the market can be risky for cow-calf producers. It is important producers understand what risk they are trying to manage, and what tools and strategies are available to them.
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Hide color: Does it really matter?
Hide color continues to play an important role in the market price of cattle, as it has for many years. In the end, the market is based on what consumers want, and what they are willing to pay for it.
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Manage shrink when marketing cattle
Considerations made for feed, transport and time are essential for both sellers and buyers to understand if a mutually beneficial working relationship is to persist.
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Key considerations before starting a direct beef sales business
Many cattle producers are interested in trying a different marketing strategy; however, it isn’t always that simple. Producers need to consider their goals and how they will measure success.
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