“I don’t think you need to talk about crossbreeding anymore. I really don’t. I don’t think we’re changing minds. I think you, the individual producer in your environment, need to think about planning your genetic program for the long term, not switching here and there,” he asserted.

Commercial producers expect seedstock producers to provide the genetics that are needed. Commercial cattlemen don’t have a lot of time to sort through genetics, said Daily, who is associate dean of the university, as well as a commercial cattleman.

“You (seedstock producers) provide the genetics and genomic tools so we can use them to stay in business.”

We all look at things from our own window; our focus is from what we knew growing up, he said. This explains some of the continuing straight-breeding vs. crossbreeding debate. Daley advised looking at things with a broader scale.

In many commercial instances, the environment directly affects which kind of breeding plan is used. Daley said none of us truly grasps how dramatic environmental factors are.

Heterosis is not just breeding to be better than the parents, he said, though often people mistakenly think it does. It produces progeny that are compared to the average of both parents. For instance, if you breed a Holstein to a Hereford, you wouldn’t expect the progeny to produce more milk than the Holstein.

If you use crossbreeding, use it with realistic expectations in mind, he recommended.

“Think about where you are now and where you want to be in 10 years.

"To be honest, that is the easiest thing that I do. I have to focus on things that make a huge difference to me, and genetics is the fun part. Honestly, with all the tools out there, that’s the easy stuff. We better start thinking about all these other issues that are going to impact what we do, and you need to start spending the same amount of energy toward those as you do genetics.

“Don’t always keep your eyes closed, always be open to new things, and look at opportunities,” he concluded.

Kasey Brown is an associate editor for Angus Journal.

This article is reprinted with permission from www.BIFconference.com, the Angus Journal's online coverage site of the 2013 Beef Improvement Federation Research Symposium and Annual Meeting.