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Agriculture in the 21st century: Challenges and opportunities

December 11, 2014
Bob Milligan
Last winter, I had the great honor to deliver the keynote address at the New York State Agricultural Society Forum. In this article, I share what I told that audience of agricultural leaders of New York state.
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2014pd mcginnis sarah

Consider value-added dairy opportunities

December 11, 2014
Maria F. McGinnis
In today’s competitive dairy industry, additional cattle come with a price that is not a fit for every dairy. What if there was a way to increase profit without increasing cow numbers? Enter value-added dairy opportunities.
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1914pd watch list 1

Industry Watch List: Checkoff’s newsroom plays key role in responding to industry issues

November 24, 2014
With a focus on analyzing conversations through social media and other online channels, the dairy checkoff’s newsroom helps determine what sort of response – if any – to consider when the industry faces an issue that could impact consumer confidence in dairy.
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What the numbers say about per-capita consumption of dairy

November 24, 2014
Calvin Covington
It is important for dairy farmers to know what is taking place in consumption of dairy products. The consumers of dairy products keep the dairy industry in business. No consumers, no dairy industry. The amount and type of dairy products consumers purchase changes over time. Consumers today are not eating the same dairy products, in the same amount, as they did 20 or 25 years ago.
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Help farm workers meet goals with performance evaluations

November 24, 2014
Jim Lewis
“I wonder if my supervisor thinks I’m doing a good job.” Understanding what your employer thinks of your job performance is a key to improving and meeting your goals. Employees who are unsure of how they are doing are likely to continue at the same level of performance, assuming that “no news is good news.” However, any employer knows this is not always the case.
Read More
0314pd cooley testdrive

Producers use software to project 2015 margins

November 24, 2014
Walt Cooley
Two dairymen who are test-driving web-based margin projection software are both using the data they’ve collected on their individual margins over the past year to evaluate their participation in the USDA’s new Margin Protection Program.
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Relate well to your daughter-in-law and mother-in-law

November 24, 2014
Elaine Froese
After the traditional wedding season, many farm families have welcomed a new family member this past year. My new book, Farming’s In-Law Factor, co-authored with Dr. Megan McKenzie, has some tools to help you have more harmony and less conflict on your farm.
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Gourmet cheese maker offers advice to farmers selling online

November 19, 2014
Producers looking to sell their products online should be prepared to ship, says Tammy Stephens, who works in marketing at Eichtens. Eichtens is a cheese and bison farm that sells cheese and bison products on Amazon and Overstock, which just opened a Farmers Market section.
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Navigating the new safety net

November 6, 2014
Alan Zepp
Every five years, dairy producers and others in agriculture brace themselves for the latest farm bill, which is a bundle of legislation Congress passes to set national policies for agriculture, forestry and nutrition programs carried out by the government. The Dairy Price Support Program, Federal Milk Marketing Orders and the Milk Income Loss Contract program were all enacted through farm bill legislation.
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Is MPP-Dairy for me?

November 6, 2014
Patrick Patton
With the enrollment period now in full swing, dairy producers are evaluating whether the government’s Margin Protection Program is right for them, and if so, at what level. You have until Nov. 28 to enroll in the program and make your coverage decisions for 2014-2015.
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