We use cookies to provide you with a better experience. By continuing to browse the site you are agreeing to our use of cookies in accordance with our Cookie Policy.
  • Sign In
  • Create Account
  • Sign Out
  • My Account
subscribe / renew
  • Topics
    • All recent articles
    • Animal Welfare
      • Animal Handling
      • Cow Behavior
      • Welfare Standards
    • Barns
      • Barn Design
      • Bedding
      • Bird Control
      • Cow Comfort
      • Cow Cooling
      • Cow Flow
      • Expansion
      • Flooring
      • Fly Control
      • Lighting
      • Pen Design
      • Stalls
      • Ventilation
    • Calves & Heifers
      • Calf & Heifer Health
      • Calf & Heifer Nutrition
      • Calf Housing
      • Colostrum
      • Heifers
    • Feed Ingredients
      • Additives
      • Byproduct Feeds
      • Carbohydrates
      • Fiber
      • Minerals
      • Protein
      • Supplemental Fats
      • Trace Minerals
      • Vitamins
    • Feed Management
      • Bunk Management
      • Feed Evaluation
      • Feed Storage
    • Forage Types
      • Alfalfa
      • Alternative Forages
      • Grasses & Grazing
      • Silage
    • Genetics
      • Breeding Protocols
      • Breeding Strategy
      • Crossbreds
      • Indexes
      • Purebreds
      • Traits
    • Herd Health
      • Animal Monitoring
      • Antibiotics
      • Diagnostic Tests
      • Digestive Issues
      • Dry Cows
      • Fresh Cows
      • Infectious Disease
      • Mastitis
      • Metabolic Disease
      • Vaccination
    • Hoof Health
      • Digital Dermatitis
      • Hoof Care
      • Lameness
      • Lesions
    • Manure
      • Carcass Disposal
      • Greenhouse Gases
      • Manure Analysis
      • Manure Application
      • Manure Handling
      • Manure Solids
      • Manure Storage
      • Nutrient Management
      • Renewable Energy
      • Solid-Liquid Separation
    • Milking Equipment
      • Milk Storage
      • Milking Robots
      • Milking Sanitation
      • Milking Systems
      • Parlor Types
      • Teat Prep Equipment
    • Milk Quality
      • Udder Hygiene
      • Parlor Hygiene
      • Milk Production
      • Milk Components
    • Ration Formulation
      • Digestion
      • Dry & Transition Cow Diets
      • Lactating Cow Diets
    • Reproduction
      • Breeding Equipment
      • Repro Management
      • Repro Technology
    • Technology
      • Management Software
    • Business Management
      • Consultants
      • Employees
      • Finances
      • Profitability
      • Risk Management
      • Succession Planning
      • Training Tools
      • Working with Family
    • Dairy Farm Features
    • Special Topics
      • Christmas
      • Dairy Activities
      • June Dairy Month
      • Niche Marketing
      • State of the Dairy Industry
      • Women in Dairy
  • News
    • Dairy Demand
    • Dairy Foods
    • Dairy Industry Issues
    • Dairy Trade
    • Events
    • Milk Marketing
    • Milk Processing
  • Blogs
    • From the Editor
    • Guest Blogs
    • Faber’s Food for Thought
    • HERd Management
    • Just Dropping By
    • Life on the Family Farm
    • The Milk House
    • Tim the Dairy Farmer
  • Podcasts
  • Buyers Guide
  • Magazine
    • Current Issue
    • Past Issues
  • Ask AgProud
UsCa

Progressive Dairy

Progressive Dairy Canada

PD Canada en Francais

Progressive Cattle

Progressive Cattle Canada

Progressive Forage

Agproud Idaho

Home

Home » Topics » Departments » Checkoff Watch

Checkoff Watch
Checkoff Watch RSS Feed RSS

58162-checkoff-girls.jpg

Checkoff Watch: Checkoff’s youth strategy broadens impact beyond schools

August 19, 2023
Barbara O'Brien

It takes a surround-sound approach to protect and enhance dairy’s relevancy with youth and their parents in these ever-changing times. The checkoff is answering with a fresh approach.



Read More
57924-dmi-photo1.jpg

Checkoff Watch: Delivering dairy's benefits to expecting mothers

August 17, 2023

The thirst for knowledge heightens with each passing day of pregnancy.


Read More
57735-dmi-1.jpg

Checkoff Watch: Dairy-focused curriculum will strengthen our story in schools

July 14, 2023

I am not so far removed from my high school days – 11 years – that I cannot remember what was not taught to me and my classmates: ag education.


Read More
57458-dmi-checkoff-powerhouse.jpg

Checkoff Watch: Putting the ‘dairy is dead’ narrative to rest

May 1, 2023

When it comes to the state of the U.S. dairy category, there’s what you may hear and then there’s reality.


Read More
57162-wallin-dmi-57162_DCC-mobile-dairy-classroom.jpg

Checkoff Watch: Checkoff closes gap to farm for school nutrition professionals

March 27, 2023

Frank Konyn worked with the dairy checkoff to host a virtual farm visit for a group of school nutrition professionals. 


Read More

Checkoff Watch: Proof is in the pizza: U.S. dairy sales growing globally

February 9, 2023
Rebecca MacKay Allen

I’d have a hard time fully embracing the culture of some other countries for this reason: pizza is consumed maybe once or twice a year. That’s a deal-breaker for me and my family, as we enjoy pizza on a far more frequent basis.


Read More

Greener Cattle Initiative on track to uncover options for methane mitigation

January 30, 2023
Juan Tricarico

The Greener Cattle Initiative (GCI) is exceeding expectations on its goal of funding research to discover solutions for the biggest contributor of on-farm emissions in the U.S.: enteric methane.


Read More

National Dairy Council’s roundtable discussions attract top experts

December 26, 2022
Katie Brown

Our NDC-hosted roundtable gatherings allow us to discuss shared priorities related to nutrition as well as to understand what we can say based on the current body of research. They also allow us to explore research gaps that could lead to untapped dairy wellness benefits.


Read More
56372-blake-checkoff-2.jpg

Checkoff Watch: Checkoff partnership delivering dairy-rich smoothies to schools

December 9, 2022
Mark Blake

What do you think the hottest beverage trend is among Gen Z consumers? It is fruit smoothies, and we know dairy and smoothies are made for one another.


Read More

Checkoff Watch: Checkoff shares farmers' story of environmental stewardship

October 27, 2022
Heather Oldani

The checkoff’s approach to telling your story relies on compelling content that helps maintain and bolster trust in milk and dairy foods, dairy farmers and the dairy community. And continued progress around sustainability and environmental stewardship is a topic that people increasingly care about. 


Read More
Previous 1 2 3 4 5 6 7 8 9 Next
  • Progressive Dairy
  • Dairy risk management calendar: August 2026

    July 27, 2026
  • 63669-meihak-milking-robot-getty.jpg

    Elevate large herd expansions with automated milking

    July 27, 2026
    • New Hires: Jon Shunk

      July 25, 2026

FREE NEWSLETTERS

Award-winning coverage of in-depth news and analysis to make your business more profitable.

SIGNUP TODAY
Advertisement
THE GUIDE

How do I get my company listed in your Buyers Guide? 
Submit a request to be listed for FREE in the Buyers Guide here. 

Why can I only see so many articles before I have to register for the site? 
Find out why here.

How do I listen to the Progressive Dairy podcast?
Listen here.

How do I submit an idea for an article? 
Click here.

SUBSCRIBE OR RENEW Your Subscription to Leading Industry Magazines

Award-winning coverage of in-depth news and analysis to make your business more profitable.

Subscribe or Renew Today
  • INDUSTRY NEWS
  • Business Management
    Dairy News

    Dairy risk management calendar: August 2026

    July 27, 2026
  • Dairy Industry News
    People

    New Hires: Jon Shunk

    July 25, 2026
  • Dairy News
    Dairy Industry News

    Larger U.S. dairy herd drives higher June cow culling

    July 24, 2026
Advertisement

I'm looking for ________

Find the right products and services for your farm, ranch or operation.

CHECK OUT OUR BUYERS GUIDE
Advertisement
  • FEATURED PODCASTS
  • [Podcast] Overcoming the barriers of implementing high-oleic soybeans

    Progressive Dairy
    Podcasts
    SPONSORED BY U.S. Soy
  • [Podcast] Incorporating Simplot Animal Sciences programs into daily operations and adapting to regional market demands

    Progressive Dairy
    Podcasts
    SPONSORED BY Simplot Animal Sciences
PERSONALIZED CONTENT
Create an account and see website content tailored to your operation.  It only takes a few seconds!
SEE RECOMMENDATIONS NOW!
Copyright © 2026 Progressive Publishing

MORE INFORMATION
  • About Us
  • Terms & Conditions
  • Privacy Policy
  • FAQs
  • Advertise
  • Shop
  • Stats Posters

OUR MAGAZINES
  • Progressive Dairy
    • Facebook
    • Twitter
    • Linkedin
  • Progressive Dairy — Canada
    • Facebook
    • Twitter
    • Linkedin
  • Progressive Dairy — en français
    • Facebook
  • Progressive Cattle
    • Facebook
    • Twitter
    • Linkedin
  • Progressive Cattle — Canada
    • Facebook
    • Linkedin
  • Progressive Forage
    • Facebook
    • Twitter
  • AgProud — Idaho
    • Facebook
    • Linkedin

CONTACT INFORMATION

Progressive Publishing
238 West Nez Perce (physical)
PO Box 585 (mailing)
Jerome, ID 83338

   

info@progressivepublish.com
(800) 320-1424
(208) 324-7513 (Main)
(208) 324-1133 (Fax)