The organization, which serves as the official voice for Idaho’s cattle industry, is excited about this year’s “Summer Round-Up,” which sets the stage for a variety of pertinent discussions and presentations.

In the beef industry, any sort of event will impact where it all begins – at the ranch. Summer Round-Up’s keynote address, led by representatives of two well-respected industry companies, will discuss how a single issue can affect the future of all beef businesses, regardless of their size.

Mike Rucks, director of technical services for Beef Products, Inc., will co-lead the discussion. Beef Products, Inc. was recently forced to shut down three of their production plants in light of recent events surrounding the smear campaign attacking lean finely textured beef, more commonly known as “pink slime.”

Alan Byers, senior vice president of beef sales for JBS USA, LLC, one of the largest international meat producers, will also be involved in this conversation.

A live cattle handing clinic, led by world-renowned clinician Curt Pate, will also be a primary focus of the conference.

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Pate, a Montana rancher, has conducted demonstrations and clinics on stockmanship for over a decade. His life-long experience in ranching enables him to communicate his methods effectively to cattle ranchers throughout the country.

Conference discussions will cover top industry issues, such as sage grouse, government regulations, beef trade and disease warranty programs.

Other aspects of this two-day meeting include the 2012 Cattle Industry Symposium, held in conjunction with Northwest Farm Credit Services, and Tuesday evening’s southwest-themed Cattle Baron’s Bash and live band.

Wednesday afternoon, Canyon Springs Golf Course will be packed with cowboy boots and golf clubs, as the J.R. Simplot Memorial Golf Tournament will be in full-swing.

For more information or to register for the conference, click here or call (208) 343-1615.  end_mark

—From Idaho Cattle Association news release