When we look back at the evolution of genetic improvement in the beef industry, almost all of our major improvements have come relatively recently. Each of the steps in this evolution improved the accuracy with which we make selection decisions.

Although some ranchers haven’t started calving yet, it’s never too early to consider what bull(s) you’re going to use during the next breeding season.

Choosing beef replacements is a foundational decision that affects herd productivity, profitability and long-term genetic progress. Whether you raise replacements on-farm or purchase them, understanding the economic, genetic and management implications is key to making informed decisions.

Phenotype is what puts pounds on calves, beef in bellies and dollars in bank accounts. While significant genetic progress has never been more attainable, optimizing an environment to fully take advantage of that careful genetic selection remains a challenge for many producers.

We see a lot of variation in cattle, even when we utilize full siblings within sire groups. We wonder why there is so much variation from the lightest calf to the heaviest calf, and from the highest-quality grade to the lowest-quality grade, and from the calf that stays in the herd until she is 14 to 17 years old versus the one that falls out at 2 years old.

Genomic tools can add value to your cow-calf breeding decisions, though genotyping has a cost. Your willingness to invest in genotyping will affect what information is available to you. However, there are ways you can apply genomic tools to add value to your herd over a range of investment levels.

Cattle producers select their breeding stock variably, using an assessment of parentage production, price, expected progeny differences (EPDs), genetic testing or a simple eyeball test. A few swear by the oft-forgotten linear measurements, which gauge numerous body parts with uniquely designed calipers.

Tyrell visits with Mark Thallman from the USDA's Meat Animal Research Center about the merits and drawbacks of implementing terminal crossbreeding systems. Then, the Noble Research Institute's Josh Gaskamp joins Carrie to chat about how educational opportunities for producers to better their land for long-term profitability. Finally, join the gang as they discuss the joys of county fair season, weigh in on what tattoo Paul should get (and where), and debate the viewing value of various Olympic sports.

Efficient. Sustainable. Profitable. Productive. Economical. They feel like buzzwords, yet they’ve maintained their lofty position in the cattle industry zeitgeist for long enough now that it’s impossible to shy away from the inevitability – and even merit – of defining and reaching for such ideals.

In high school biology, we were introduced to the fact that a phenotype is a function of genetics and environment. As cattle producers, we are constantly trying to optimize these two pieces.